Beer in Sonoma

We were recently commissioned by Sonomanews.com to update an old SONOMA magazine story Sarah had written and supplement it with a short video covering the subject of local craft beer in Sonoma.  With our love for writing, filming and beer, we did not hesitate to say “yes!”

“Ah, the alchemy of good beer. Water, yeast, malted grain, hops. It feels like such a quaint equation, and yet prattling off those four ingredients is where the simplicity ends and the darkling tide of chemistry begins, chemistry from which—after a thousand bubbly incantations—our muse emerges from behind steel and oak. There’s a primitive comfort to good beer’s complexity. While wine strives to tether its story to a geographic place, beer makes a humble home in its glass. Surely, it can be regional, but at its best, good beer is drink for the deconstructionist.

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poster // Beervana

We were recently tasked by the Sonoma Community Center to develop a graphic and poster to promote their first annual Beervana amateur beer brewing competition.  They asked us to create something to expressed the idea of “Nirvana for beer-lovers”—something a bit humorous.

We instantly thought of an effervescent, jolly buddha rising from the frothy bubbles of a divine brew.  And a mock beer label was created.

To attain Beervana, one must eliminate all desire and suffering through the tasting and appreciating of hand-crafted beer—and this is best accomplished by attending this sure-to-be-a-blast event.  Click here for details.