As total music geeks, we were beyond thrilled to help Jeff Bundschu and the Gundlach Bundschu Winery team promote the exciting first annual Huichica Music Festival. Featuring several of our favorite bands—Citay, Fruit Bats, Vetiver—the festival was a complete success and we’re already excited for the second annual ballyhoo. In the meantime, a trip down memory lane via photography . . .
There’s rarely a moment around the Home Offices when music is not playing. Sure, it may range from our youngest team member banging out a primary-colored glock riff to the Jackson Five to a full on dance party to the latest jam—but it all boils down to one fact: music is a huge inspiration around here.
For this reason, we’ve been beyond excited to work with Gundlach Bundschu on creating a public relations campaign, including this poster, for their first annual Huichica (wee-CHEE-kuh) Music Festival—especially as the event will feature some real favorites around here.
For instance, Citay’s album has maintained regular rotation for quite some time now (see song above.) We were able to see the Fruit Bats play at Gundlach Bundschu last summer (see video below) and they blew us away with their billowy ‘bootgaze’ sound, and Vetiver—whose musical cadre often includes Devendra Banhart—conjures the voice of Donovan on a languid afternoon in Golden Gate Park.
This is sure to be a fantastic music fest, growing right here in the soils of Sonoma Valley. Tickets are already for sale here.