[twocolumns]Words harbor thousands of visual and emotional associations, and choosing them carefully is something we obsess over in our writing—whether it’s a tagline, magazine feature, radio script, editing work or marketing copy. When it comes to our writing background here at The Art Dept., English has been a major, newspaper reporting a career, creative feature writing a professional passion and marketing writing, well, par for the course. Altogether that makes for a versatile skillset. Take a read of some of our samples below to see the depth and scope of our capabilities:[/twocolumns]
PRESS RELEASES
Operation Youth Bryant Park West (use pdf in my folder) Created slogan and branding, oversaw marketing, PR and event development, wrote and distributed press release Indian Valley Line (use pdf) Wrote press release Gundlach Bundschu Huichica Music Festival (use pdf in my folder) Wrote and distributed press release and managed PR
WEB AND PRINT COPY
Interllingua (use pdf) Created slogan and branding, crafted web copy Sonoma Valley Visitors Bureau Fresh Green Sonoma (use pdf in my folder) Helped to develop branding, crafted web copy Sonoma Valley Visitors Bureau Girlfriends Getaway (use pdf in my folder) Helped to develop branding, crafted web copy Sonoma Valley Visitors Bureau Home Page (use pdf in my folder) Helped develop branding, crafted web copy Sonoma Valley Visitors Bureau Hike and Bike guide (use guide from 09 or 10) Crafted brochure copy
RADIO SCRIPTS
CAN YOU FIND ANY MP3 samples in your mail? Then I’ll provide the accompanying texts
SLOGANS AND THEMED CAMPAIGNS
Gundlach Bundschu Pinzgauer Tour: Why not tour when you can detour Crafted slogan, took photo and helped create branding for the tour Operation Youth: Bryant Park West Heels and Wheels (use jpeg in my folder) Created slogan and branding, oversaw marketing, PR and event development, generated and distributed press release Interllingua: The Right Words means the World (use pdf of home page in my folder) Created slogan and branding, drafted web copy
FEATURE STORIES (see pdfs) (for Sonomanews links, we can convert to pdfs, I can show you how)
Scribe Winery Beer section (in its entirety) (use pdf I’ve provided in my folder) Green Drinks Kenwood Inn Wilsons Droubi Like Very Large Dogs // SONOMA Magazine George’s Excellent Adventure // SONOMA Magazine The Art of the Party // SONOMA Magazine Puppets and Prophylaxis // Cult Tacoma + Post Defiance
The results of all his imaginative labors? An unforgettable hobohemia of street urchins, artists, rodeo clowns, skater kids, and charming scamps complete with checkered biographies. They brandish toothless grins, cans of spray paint, Rubik’s cubes, extra arms and in some cases, questionable intentions. In other words, these aren’t lifeless sculpts. They’re fully-developed, fearless personas that may well throw a bonfire party or tag your living room wall if you turn your back on them.
MULTIMEDIA STORIES
“Beer in Sonoma”// Sonomanews.com
Ah, the alchemy of good beer. Water, yeast, malted grain, hops. It feels like such a quaint equation, and yet prattling off those four ingredients is where the simplicity ends and the darkling tide of chemistry begins, chemistry from which—after a thousand bubbly incantations—our muse emerges from behind steel and oak. There’s a primitive comfort to good beer’s complexity. While wine strives to tether its story to a geographic place, beer makes a humble home in its glass. Surely, it can be regional, but at its best, good beer is drink for the deconstructionist.
“HIDE/SEEK : Tacoma Art Museum”// Cult Tacoma + Post Defiance
In those with only a cursory knowledge of the South Sound, you will find the usual prevailing stereotype that Tacoma plays a (pungent) second fiddle to Seattle and Portland—that culturally, it’s nothing more than a slowdown on the I-5 corridor. Thank goodness for those who believe otherwise, for those who know our progressively-minded city has much more going than sometimes meets the eye. Great art and cultural dialogue and emerging new identities bubble just below the surface. Tucked away in plain sight.
“From the Barstool : Chris Keil”// Cult Tacoma
Nobody is asking Chris to dismantle 150-pound slabs into rugged, fist-sized rocks customized purely for patrons’ drinking pleasure. It’s a choice—and admittedly, a good one. Each a diamond in the rough, winking up at you from your glass with the self-sufficient pluckiness of a Klondike gold miner and the crystalline purity of glacier melt. But melt is what they won’t do—at least too fast anyways.
“A Good Baker”// Cult Sonoma
There is gravity to a good bit of bread—it carries a sort of sacramental heft that doesn’t fool around. The way the outside shatters like a mosaic as you take a carnal rip off the crust, or the way it springs forth like a cloud into your mouth, swirled with a slug of olive oil. Great bread tethers you to your mortal coil—to your teeth and tongue and bones and blood and the all the things and conversations going on around you. It keeps you from floating away into the zeitgeist and leaving nothing but status updates to show for it. Pair it with nice beer, friendly people and some amicable herbs and vegetables and you pretty much have another reason to live.