poster // Beervana

We were recently tasked by the Sonoma Community Center to develop a graphic and poster to promote their first annual Beervana amateur beer brewing competition.  They asked us to create something to expressed the idea of “Nirvana for beer-lovers”—something a bit humorous.

We instantly thought of an effervescent, jolly buddha rising from the frothy bubbles of a divine brew.  And a mock beer label was created.

To attain Beervana, one must eliminate all desire and suffering through the tasting and appreciating of hand-crafted beer—and this is best accomplished by attending this sure-to-be-a-blast event.  Click here for details.